VITA – is a vitamin water with a unique experience.
The technology created whereby the consumer mixes it personally during their experience with the product. The vitamin capsule is based under the cap.
There are several flavors based on an effect the water provides: energy, force, vision and memory.
While turning the cap around the capsule breaks and mixes with.
Designed by Anastasia Shtern, Russia.
Agency: BHSAD (British Higher School of art and design)