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Designed by: Zenith, Bulgaria.
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Sweet Richness of Bulgaria is a small shop /tourist trap/ located in the small coastal town of Balchik that sells a range of sweet products – jams, desserts and turkish delight. It doesn’t just sell sweets – it sells memories. That was the main idea behind the pattern of nautical symbols – to remind the tourists of their stay in Balchik. The colours are eye-catching, light and sweet – reminiscent of those of a candy cane. As for the badge – it’s clean and simple in contrast to the busy background.