Designed by: LINEA – The Spirit Valley Designers,  France.


Real institution in the West Indies the Shrubb is an orange liqueur made with rum. KARUKERA distillery asked LINEA – the design agency from the Spirits Valley – to create this essential liqueur. While maintaining a traditional structure particular to the world of the KARUKERA rums, the labelling has a fresher look. This is shown by the fluorescent orange pink colour code. Simple and effective, the label is greedy and self-assured through its illustrative work.


Rhum Karukera

Rhum Karukera 2

Rhum Karukera 3

Rhum Karukera 4

Rhum Karukera 5




Rhum Karukera – Shrubb, Liqueur d’orange

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