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Designed by: Madison Sternig, USA.
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Monday Night Brewing, based in Atlanta, had used the same packaging design for six years. Upon transitioning their production from bottle to cans, they were looking to give their packaging a facelift that would allow for more flexibility and playfulness in expressing their brand.
These cans were designed in collaboration with MNB; the overall concept and tie design structure was the brainchild of CMO Jonathan Baker, and I created many of the individual illustrations and organized the tie patterns. Cheers!
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