“Molino Andriani are Italian specialists in organic and gluten free flour. Felicia Bio is their main brand, that includes 2 new recipes in different shapes: 4 Cereals pasta and Brown Rice pasta.
The packaging concept was to point out the original neutral tone of cardboard, mixed to bright colors. By adopting a limited colour palette I introduced a sense of simplicity and focus to the packaging. Each flavour has a corresponding colour to give the product personality and life.”