My second packaging concept for KIRIN beer.
A little bit about beer – KIRIN:
• This is the first Japanese beer that is produced since 1888. This is the most historic beer in Japan, with 127 years of history.
• KIRIN uses the “mythical beast” a legendary animal as the main symbol of the East.
• Characteristic feature is its rich, full-bodied and bitter taste. This is done via the hops as this beer taste.
• As a result, it was the best selling beer in Japan for 100 years of its existence, and became the beer that represents Japan.
Designed by: Radmir Volk, Russia.