An established brand rich in heritage, Cedel the iconic Australian bathroom company developed a new range of scented hairsprays to connect with younger consumers.
Amplified by a fun, inspiring and contemporary look, it’s aimed squarely at young, fashion-savvy consumers. Bright, eye-catching packaging with a unique design for each fragrance inspires a sense of occasion and stands proud and confident amongst the traditional competition on the shelf.
Designed by: Epic, Australia.