The Heartland line of breakfast cereals is a newly conceived experiment by the National Cereal Corporation. The marketing strategy is based on the celebration of breakfast cereal’s all-American roots. Each flavor will be named after a state’s nickname; the pilot being Beehive Honey Squares. The packaging seeks to stand out from the competition, a blatant contrast to the standard cereal box approach.
Designed by: Lacy Kuhn,  USA.
Beehive Honey Squares5
Beehive Honey Squares4
Beehive Honey Squares3
Beehive Honey Squares2
Beehive Honey Squares

Beehive Honey Squares

Featured on Package Inspiration

You may also like
Office & Art Supplies
Bath products
Alcoholic Beverages
Ghost Ship Rum (Concept packaging).
Want to inspire? Submit work
Submit your work!
Featured on Package Inspiration
Sign up with your email address to receive news and updates