An identity and package design of KIN—BAKU, a brand specialized in bondage tools. The name KIN—BAKU came from a Japanese word ‘Kinbaku’ which literally means the beauty of binding. To alleviate the pleasing experience of bondage, simple and bold typography and photography were used.

Identity Design, Package Design, Art Direction

Designed by: Woojin Chung, USA.

Project — KIN—BAKU Package Design
Client — Student project at School of Visual Arts
Instructor — Scott Buschkuhl