Riders always want to feel powerful, royal, unique and most importantly, cool. The best way to compliment a good bike is to have the right gear and a good helmet is a great start. The aim of this packaging was to find the problem areas and opportunities to improve the current helmet packaging. MT Helmets is one of the most trusted helmet brand but its packaging fails to stand out as an exclusive product in the market. So we decided to create a packaging for helmets that stands out from the crowd and at the same time saved space during transport. This packaging offers great product experience for the user. It has been designed keeping in mind the user’s experience before opening the box as well as what happens to the helmet once it is taken out. The tray provided inside the box keeps it intact before reaching the user and the muslin bag will help the user to keep it safe afterwards.The graphics on the box will not only add to the style and dynamic factor of the packaging but also help MT Helmets to expand its brand segment for future prospects. The form of the packaging has been tweaked in a way that the box stays easy to stack and transport.
*Please note MT Helmets hasn’t reviewed and doesn’t endorse any product, concepts, viewpoints expressed in this project.
Designed by: Surbhi Chauhan, India.
Co- Owner : Trideep Das