Designed by: Madison Sternig, USA.
Monday Night Brewing, based in Atlanta, had used the same packaging design for six years. Upon transitioning their production from bottle to cans, they were looking to give their packaging a facelift that would allow for more flexibility and playfulness in expressing their brand.
These cans were designed in collaboration with MNB; the overall concept and tie design structure was the brainchild of CMO Jonathan Baker, and I created many of the individual illustrations and organized the tie patterns. Cheers!