Far across the waters, surrounded by the glorious green mountains of Guatemala, washed by the warm summer rains and kissed by the bright sun, hides the precious jewel of nature – LA NAYA village. Only the sincere laughter and cheerful songs of playing kids and delicious aromas of cocoa, ripe berries and juicy fruits, crusty fresh home made bread and blooming flowers gives it away. This is the secret land full of surprises we found and we want to share the best of it with you.
Close your eyes for a moment.
All you should know now that with every single piece of chocolate we will take you to the place and time when your senses will be satisfied…
We welcome you to the land of unexpected.
We welcome you to LA NAYA.
Put the chocolate bars together in a line – you will see an artwork reflecting everyday processes and mood of La Naya. People are working in fields, children playing around, ladies bringing harvest. Cut into 5 pieces – you will see 5 different compositions for each flavour. They have balance and look excellent both ways – in the whole artwork as well in small compositions. Moreover, selected colours complement the concept, taste and mood. Packaging is made out of one piece of paper and only few gluing parts. It is suitable for fast and comfortable packing. What is more, special chocolate bar was created to convey and supplement the concept. Main inspiration – Mountains, surrounding La Naya village.
Brand concept, graphic design and art direction
Gabija Platukyte
Illustration
Graphic a lot
(Ieva Staseviciute, Egle Ciuciulkaite)
Photography
Romanas Dzinzeleta
Photo of the village
stocksy
Honors & Awards
Lithuanian National Packaging Design Awards NAPA: 2nd place in Food and Beverages Packaging Category
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