Gaumenkitzel Deli
I was challenged with developing a fresh identity and packaging system for a local deli. I was immediately drawn to a family-run German eatery and bakery with a quirky personality that I knew would be a fun space to dive into.
When I visited the business, I spoke with the staff who told me that their bread was central in their vision for the restaurant. A carousel horse suspended from the ceiling caught my eye and upon asking about it I learned that it was a treasured family heirloom.
After learning that the business owners had a soft spot for nostalgia and food that warms the heart, I decided to draw inspiration from vintage German decor and incorporate hand-created graphics into the visual system. The carousel horse was a perfect accompaniment to this system and made its debut on their beer bottle.
Designed by: Alyson Payne, USA.
 
Gaumenkitzel Deli
Gaumenkitzel Deli2
Gaumenkitzel Deli3
Gaumenkitzel Deli4
Gaumenkitzel Deli5
Gaumenkitzel Deli6
Gaumenkitzel Deli7
Gaumenkitzel Deli8
Gaumenkitzel Deli9
 
 

Gaumenkitzel Deli

Featured on Package Inspiration

You may also like
Beverages
Saguaro
Food & Gourmet
Vitale l'Artigiano Pasta
Alcoholic Beverages
Don Isauro
Want to inspire? Submit work
Submit your work!
Featured on Package Inspiration
Download
Sign up with your email address to receive news and updates