The client briefed us to provide logo concepts and packaging designs for a brand new range of freeze dried fruit slices, manufactured in Tasmania.
The initial brief was to hit a female audience with a ‘retro’ feel to the brand. Market feedback on the positioning of the product generated a speedy re-brief and Zest was asked to look at a broader appeal concept.
Designed by: Thinkzest Creative, United Kingdom.
 
Forager Fruits
Forager Fruits2

Forager Fruits

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