Croatia in a Box delivers high-quality Croatian products in the product line of gift / souvenir packaging and in the future through a chain of “pop-up” stores. The identity aims to capture the attention and stand out from the classic premium offer in this sector, to convey emotion (the Croatian experience), and to present Croatia as a place rich in colors, flavors, scents, pleasures (Mediterranean, Slavonia, produce, sun, sea, sky, the rich cultural heritage …). The identity was built by selecting elements of Croatian heritage (the pleter design, Glagolitic, folk embroidery, ornaments of architecture, etc.) that are stylized and interpreted in the colors of the Mediterranean and continental Croatia, designed in a modern and emotional way.
Designed by: Izvorka Juric, Croatia.
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