BORBA approached The Yellow Loft to create branding and packaging for a line of drinkable skincare products. We designed the branding to exude a clean, good for you, high-end image. The labels were embossed in a unique stipple texture and given a rectangular die cut, both to provide a tactile quality for the consumer and to elevate the unique branding and packaging from market competitors. The powder drink mix rigid boxes were inspired by the vertical die-cut shapes. All text and graphics were intentionally left on the right side mimic the water bottles, leaving the left side bare and clean.
Designed by: The Yellow Loft, Katrina Luong, USA.