Five different products were developed for a new gardening company, Bright Urban Gardens. The bright, bold color scheme enforces the brand’s playful nature. The acronym is a fun and witty way to shorten the company name and make it more memorable. The lady bug theme is carried throughout the packaging, and the hand-drawn vector illustrations take a playful approach instead of photography. The company was made with city gardeners in mind!
Designed by: Mary Gavette, USA.
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