Dad’s Milk is a vodka company run by a couple of cocky raggamuffins, derived from a sense of nonconformity. The merchandise is a bottle of premium vodka filled to the brim with audaciousness, providing it’s user with a sense of confidence, thrill and satisfaction. Teamed with a group of markers, our challenge was to design a logo, packaging and a series of advertisements that reflected the brand’s classy but cheeky style. A team project with Kyle Ackerman and Natasha Jordaan.

Designed by: Kelsie Blake, South Africa.