A year ago Loop Brands got a call from Maria of Roar Cordials:

“Maria had the idea to make pure, real and gorgeous cordials, which we thought would make a great product. So since that day we have been working with her to make Roar Cordials come to life.”

The “little mouse” stands for a big vision – he’s for the little people for the small thoughtful gestures, for the details that make things better. In the face of the big picture, big brother, big ideas and big business – he’s the mouse that roared! Adding bright colors and playful bold type, makes Roar Cordials a fun design for the kid within all of us.
Designed by Loop Brands, Australia
Creative Director: Tim Hayes
Designer/Illustrator: Ish Capili
Strategist: John Matthews